Chris Bartley
@chrisbartley7506 - 46 本の動画
チャンネル登録者数 147人
Chris is the Managing Director and Chief Innovation Officer of Havas Life Medicom, one of Europe's largest healthcare marketing agencies. With experience acr...
最近の動画
4:05
1980s Volvo vs Lamborghini Print Advert Analysis
5:12
1980s Porsche ‘In Germany there are no getaway cars’ advert explained
2:15
Advertising fails: getting attention without linking to the product
2:13
Chambord ‘because no reason’ print adverts review
3:27
1959 VW Beetle 'Think Small' Advert Explained
3:15
Mass Reach Vs Tight Targeting
2:25
Why marketing effectiveness has been falling since 2012
1:20
Why the last advert clicked before a purchase does not tell you the whole story
1:33
Why clicks are a poor measure of digital banner ad performance
1:17
Marketing effectiveness: message repetition
1:49
Marketing effectiveness: targeting and segmentation
0:57
Marketing effectiveness: the power of distinctiveness
0:55
Using marketing funnels to understand effectiveness
1:23
Using strategic marketing frameworks
0:52
Applying the 1-9-90 principal for social media content
0:56
Increasing marketing effectivness by adding channels
20:34
Marketing as a disruptive force
4:05
AI driven social media campaign in action | Marketing trends
4:48
Programmatic, creativity and bespoke content | marketing trends
3:24
Listening your way to promotion | People skills
1:58
Brand positioning | Marketing theory snapshots
2:24
Yes, not sorry yes emails | Account management skills
3:04
Prototyping as a project management tool | Account management skills
2:36
Getting email politics right | People skills
4:00
The challenger sale | Marketing theory snapshots
4:31
Managing other people: trust and honesty | People skills
2:45
Explaining objectives, strategy and tactics with Helen of Troy | Marketing theory snapshots
3:12
How to manage a pitch Q&A | Presentation skills
1:14
What’s wrong with your opening slide? | Presentation skills
1:19
Presentations that motivate change | Presentation skills
3:20
Proactivity and promotion | Account management skills
2:20
Start with why | Marketing theory snapshots
2:49
Archetypes as a branding tool | Marketing theory snapshots
3:37
Addressing and managing complaints | People skills
3:02
Being effective with email | People skills
3:52
Managing objections when facilitating meetings | Presentation skills
1:45
Body language when presenting | Presentation skills
2:42
Creating the right mood for the meeting | Presentation skills
2:17
Introducing yourself at a pitch or meeting | Presentation skills
3:00
Basics of account management | account management skills
3:13
The hidden value of contact reports | Account management skills
1:13
What agency leaders want | Account management skills
1:57
Thinking like the client | Account management skills
3:13
Taking a brief, asking questions and pre-selling | Account management skills
5:12
Budget best practice | Account management skills
0:44
Introduction to account management skills
