HighStreet
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7.7万回視聴 ・ 879いいね ・ 2025/12/31
In the 90s and early 2000s, JJB Sports was sponsoring stadiums, dominating the high street, and selling branded boots, tracksuits, and trainers to a generation of British kids. But by 2012, it was gone. Completely.
This video breaks down the rise and dramatic fall of one of Britain’s biggest sports retail empires, and how it got picked apart by JD Sports and Sports Direct.
Chapters:
0:00 The Giant Everyone Forgot
0:44 From Wigan Shop to High Street Empire
2:57 Crushed in the Trainer Wars
3:27 Scandals, Chaos, and the Crime Scene Years
6:54 The Final Whistle
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