Get my free guide on how to make viral videos (1M+ followers, 1B+ views): viralityblueprint.com/
Grow 10x faster on social media with Sandcastles (research + ideas + hooks + scriptwriting): sandcastles.ai/
Join my free community for business owners learning content (30K+ members, 60 free tutorials: skool.com/wavyworld

In this video, I breakdown the 8 step playbook for making winning content. This is the exact system I use every time I make a video.

RESOURCES MENTIONED:

• Join WavyWorld (free) - skool.com/wavyworld
• Sandcastles Idea Mining Tool Waitlist - forms.gle/W4uwnA8ujHJtizhP7
• Join Short Form Academy - shortform.academy/
• YouTube for Business Owners Waitlist - forms.gle/KsqGn1vvvuzPp6Ld6
• Try sandcastles.ai scriptwriter - sandcastles.ai/
• AI Content Tools Video -    • I Tested 100+ AI Tools, These 9 Will Blow ...  

Videos on IVA & Audience Matching
1.    • Social Media Isn’t Hard. It’s Misunderstood.  &t=153
2.    • How to ACTUALLY Grow on Social Media in 20...  
3.    • Why Your Content Isn’t Getting Views (and ...  
4.    • How to Build an Audience of Buyers (Not ju...  

Video Time Stamps:
0:00 Intro
0:44 Overview (What Is Winning Content)
1:52 Step 1: Ideal Viewer Avatar Clarity
3:00 Step 2: Find The Other Winning Creators
7:43 Step 3: Find Outlier Ideas
10:49 Step 4: Idea Analysis & Selection
15:07 Step 5: Idea Development
22:10 Step 6: Scriptwriting
24:55 Step 7: Editing
27:28 Step 8: Posting
28:13 Summary

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BEST FREE CONTENT RESOURCES:
• WavyWorld (Free invite: skool.com/wavyworld) - I built a free community for entrepreneurs & business owners to improve at content. Currently at 31,000+ members, 60+ free trainings
• Content Department (content.game/) - If you want to get an edge & learn about content trends/formulas before everyone else, I share everything here for free

SHORT-FORM VIDEO TOOLS & PROGRAMS (IG, TIKTOK, LINKEDIN, YOUTUBE):
• Use My Short-Form Content Platform (research + ideas + hooks + scripts + formats) - sandcastles.ai/
• Take my Short-Form Hooks Masterclass (2 hours long, comes with 37 pages of notes and 400+ hook database) - lu.ma/sfa-hooks
• Hire My Short-Form Video Editors - forms.gle/TAYRJkV116Q5xois9
• Join Kallaway's Short-Form Academy (designed to help business owners build a short-form content machine that generates free attention and turns it into leads & sales) - shortform.academy/

LONG-FORM VIDEO TOOLS & PROGRAMS (YOUTUBE)
• Hire My Ideas & Packaging Team - forms.gle/5SRPsikwE3RR21Ep8
• Hire My Thumbnail Designer - forms.gle/GJp2XmUmVM9dxZzYA
• Hire My YouTube Video Editors - forms.gle/TAYRJkV116Q5xois9
• Use My YouTube AI Scriptwriter Tool (Waitlist) - forms.gle/ZYE6zf2RDyJahyDC8
• Join Kallaway's YouTube Academy (Waitlist) (go from zero to crushing on YouTube as a business owner) - forms.gle/y4mifxtYas3hL4vj9

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Follow me (1M+: followers)

For Content/Marketing Strategy:
• Instagram: www.instagram.com/kallawaymarketing
• Tiktok: tiktok.com/@kallawaymarketing
• YouTube:    / @kallawaymarketing  
• LinkedIn: www.linkedin.com/in/kallawaymarketing
• X: www.x.com/kanekallaway
• Threads: www.threads.net/kallaway

For Tech & AI:
• Instagram: instagram.com/kallaway, instagram.com/kallawaytech
• YouTube:    / @kallaway  
• Tiktok: tiktok.com/@kanekallaway
• LinkedIn: linkedin.com/in/kanekallaway