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ABoptimization

チャンネル登録者数 980人

497 回視聴 ・ 12いいね ・ 2021/01/22

Have you ever wanted to get in contact with a user that spent like 30 minutes on your site?
How can you do that?

We can ask users to get in touch by displaying to them a custom call to action or a popup.

For this to work, it has to be done at the right time.

We can use engagement metrics such as "session duration" and "page count" to decide when it's the right time to show the call to action.

But how do we measure these metrics?
And how do we trigger the popup?

We can do all this with Google Tag Manager.

In this video, I explain how ;)

00:00 Intro
00:25 Example
01:38 Creating a folder
02:02 Variable 1
03:00 Variable 2
03:55 Tag 1
06:20 Variable 3
08:15 Variable 4
08:45 Tag 2
10:00 Trigger example

The code for the tags is here:
andreabronzini.com/cta-engaged-users

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