In this episode of Pick Money, I talk about something most people in business avoid: transparency.

Too many entrepreneurs lie to themselves, dodge accountability, and waste time explaining their business to people who don’t matter. I’ve seen it for years — and I’m here to tell you that your lack of honesty is killing your growth.

I’ll break down:

-Why being real about your numbers matters
-How to take feedback from people who are actually winning
-Why you need to stop talking to broke people about your business
-And how your mess can become your message

00:00 – Intro & Purpose of Pick Money
00:34 – Why Entrepreneurs Struggle With Accountability
00:52 – The Two Common Self-Sabotage Patterns
01:58 – How to Accept Feedback Without Defensiveness
02:23 – Why Most People Lie About Their Numbers
03:13 – The Power of Being Honest With Yourself
04:41 – The 1% — What Makes Entrepreneurs Different
06:44 – Being in Business vs. Actually Making Money
09:18 – Most People Will Never Try — And That’s OK
10:47 – The Truth About Business “Being Easy”
12:39 – How to Attract the Right People to Your Business
14:52 – Why Your Mess is Your Message
16:11 – Stop Explaining Your Business to the Wrong People
17:36 – How to Handle Conversations With Doubters
25:42 – What People Say Doesn’t Matter — Their Resume Does
30:33 – Final Story: The Kid at My Door
35:21 – Close & Final Message