Get my free guide on how to make viral videos (1M+ followers, 1B+ views): viralityblueprint.com/
Grow 10x faster on social media with Sandcastles (research + ideas + hooks + scriptwriting): sandcastles.ai/
Join my free community for business owners learning content (30K+ members, 60 free tutorials: skool.com/wavyworld

In this video, I breakdown a filtering process to help business owners choose the optimal social platform & content type combination to build a content engine that grows their business faster

RESOURCES MENTIONED:

1. Join WavyWorld (free content community for business owners): skool.com/wavyworld
2. Join Short Form Academy (best program to learn short-form video): shortform.academy/
3. Join Waitlist for Kallaway's Goated YouTube Program (best program to learn YouTube): forms.gle/ZRzFZDaRMwddNgDq8

Video Time Stamps:
0:00 Intro
0:50 What is a content engine?
1:52 Step 1: Define Content Platform/Type Options
6:30 Step 2: The Hero Conversion Type
10:53 Step 3: Platform-Audience Fit
14:53 Step 4: Tiebreakers and Scales
18:58 7 Step Process For Tactically Building Your Content Engine
22:03 Recap

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BEST FREE CONTENT RESOURCES:
• WavyWorld (Free invite: skool.com/wavyworld) - I built a free community for entrepreneurs & business owners to improve at content. Currently at 31,000+ members, 60+ free trainings
• Content Department (content.game/) - If you want to get an edge & learn about content trends/formulas before everyone else, I share everything here for free

SHORT-FORM VIDEO TOOLS & PROGRAMS (IG, TIKTOK, LINKEDIN, YOUTUBE):
• Use My Short-Form Content Platform (research + ideas + hooks + scripts + formats) - sandcastles.ai/
• Take my Short-Form Hooks Masterclass (2 hours long, comes with 37 pages of notes and 400+ hook database) - lu.ma/sfa-hooks
• Hire My Short-Form Video Editors - forms.gle/TAYRJkV116Q5xois9
• Join Kallaway's Short-Form Academy (designed to help business owners build a short-form content machine that generates free attention and turns it into leads & sales) - shortform.academy/

LONG-FORM VIDEO TOOLS & PROGRAMS (YOUTUBE)
• Hire My Ideas & Packaging Team - forms.gle/5SRPsikwE3RR21Ep8
• Hire My Thumbnail Designer - forms.gle/GJp2XmUmVM9dxZzYA
• Hire My YouTube Video Editors - forms.gle/TAYRJkV116Q5xois9
• Use My YouTube AI Scriptwriter Tool (Waitlist) - forms.gle/ZYE6zf2RDyJahyDC8
• Join Kallaway's YouTube Academy (Waitlist) (go from zero to crushing on YouTube as a business owner) - forms.gle/y4mifxtYas3hL4vj9

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