During a typical day at Jono Pandolfi's New Jersey pottery studio, he and his 30-person team will unload over a thousand pieces out of its 13 kilns, and ship the plates, bowls and mugs to restaurants and home chefs across the country and beyond. Jono Pandolfi Designs began in 2004 as a side hustle, and 20 years later the company is projected to bring in over $6.6 million in 2024.

Produced and Shot by: Tasia Jensen
Managing Producer: Beatriz Bajuelos
Additional Camera: Lauren Shamo
Editor: Marisa Forziati
Animator: Elham Ataeiazar
Senior Production Manager: Kathy Mavrikakis

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I Turned A Ceramics Side Hustle Into $6.6 Million A Year Business